We welcome every customer into our showroom as if they were family. Greeting them at the door with drinks and chocolate and offering them a Disneyland experience. Our goal is to earn every customer for life and go above and beyond for each guest whether they are buying or not.
We believe in volume over profit and don't mark up our prices to mark them down later. We give you the best fair price every day to every customer. On loose diamonds, we offer an unbeatable price guarantee nationwide and even comparing to online prices. We guarantee to the be the lowest price nationwide when comparing apples to apples.
We offer a selection of over 5000 engagement rings to choose from, and the largest selection of loose diamonds in the country.